[DIGITAL-CREATIVE-WORLD]

What I understand today is that establishing a good business implies more than making money. Sustainable growth is very conscious, is growth that considers, economic returns, social returns and environmental returns. This entails rebranding the company story, incorporating and integrating market research customer values and the company embracing sustainable technology. The challenges are real but there exists a solution: creative intelligence or right practice in tune with the principles of ancient Vedic teaching of dharma (perfect action) and adharma (imperfect action). By incorporating the energy flow into the decision-making process suitable opportunities can be uncovered, appropriate barriers prevented and a prosperous, ethical and people and customer centred business for the betterment of the world created.